There Is More Than One Way to Spell Wiener:
The Story of Nu-Way

book jacketIn his eighth book, Macon Telegraph columnist Ed Grisamore tells the amazing story of how the second-oldest hot dog stand in America has become a cultural and culinary icon. The book has been published by Mercer University Press.

In 1916, James Mallis immigrated to Macon from Greece and opened the city's first fast-food restaurant on Cotton Avenue. And, thanks to the misplacing of a few vowels by a local sign-maker, Nu-Way has intentionally misspelled W-E-I-N-E-R on its marquee since 1937.

The book covers the generations of families that have worked at Nu-Way, captures the passion of its loyal customers and tells the story of how the Norman Rockwell-like logo was painted by a former Macon fire chief. Even Oprah Winfrey once stopped by to dine on a chili dog and a Diet Coke.

Nu-Way Boy & Sam,
the Beggar Dog
Who can resist the famous Nu-way newsboy and his hungry canine friend? Front features breast pocket with Nu-Way insignia. White with full-color design.

Adult Size
Kids Size
Famous Flaky Ice
Stay cool year-round in this shirt depicting a Nu-Way cup filled with irresistable Famous Flaky Ice and Coca-Cola. Front features breast pocket with Nu-Way insignia. White with full-color design.


Classic Nu-Way
How far would you go for this classic shirt with the Nu-Way Weiners insignia (Okay...the word "weiners" is spelled incorrectly as it was originally written, but we wouldn't have it any other way!) Red with full-color design.
Neon Sign T-shirt
Roll back the days! Design on shirt's back replicates the retro neon sign that is still displayed at the Cotton Avenue storefront. Front features breast pocket with Nu-Way insignia. White with full-color design.

"Anatomy of a
Nu-Way" T-shirt

A kitsch-culture favorite! Everyone will want to get up close to read this humorous art describing the famous Nu-Way weiner.


Soda Jerk Hat
Add this favorite paper hat to your Nu-Way pop culture collection.

Boy & Dog Print
Suitable for framing, this 11"x14" print features the Nu-Way
Weiner newsboy and Sam the Beggar Dog.

"Long Way" Billed Cap
This is one of those accessories that you will hang onto forever. Available in navy, pink and camo. Cap features an embroidered version of the familiar Nu_way Weiners insignia; back touts the "I'd Go a Long Way..." slogan. One size fits all.

Nu-Way Weiner Gift Certificates
A $5 Nu-Way gift certificate will go a "long way" in satisfying the appetite of your favorite friend. Or, buy them in multiples!
$5.00 each
Nu-Way Clingz
Tell the world you love Nu-Way! These 7 1/2" x 4" colorful decals are removable they just cling to non-porous surfaces like your car window.
$1.99 each

Shipping and Handling:
$1.00 - $9.99: add $5.95
$10.00 - $49.99:  add $7.95
$50.00 - $99.99: add $9.95
$100.00 - $199.99: add $10.95
$200.00: add $11.95

Georgia residents add 7% sales tax.

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